Have you ever wondered when you are shopping in your supermarket just how the supermarkets decide which products they will display on their supermarket shelving and why they put those particular ones on their shelves? The answer for many of us might be that they can put just what they want to put on, what they think the customer needs. But in actual fact, there is a precise science involved around it all. We the customers are scrutinised by the shop owners so that they can come up the solutions around what make customers tick inside the shop and many times what you see on the shelves has been carefully considered and designed in such a way that we part with our cash to the most satisfactory way to the shop owners.
Are you a shopper that pays close attention to the products that you buy at your local supermarket or convenience store? Do you only pay attention to the products themselves but to the condition of the store around you as well? Most people would say no to these questions because as consumers we have our own goals in mind. You went to the store to pick up what you needed, and possibly look around while you are there. But you are looking at the merchandise, not the supermarket shelving those products are sitting on.